Expert-Led Think Tanks

Tuesday
July 16
11:00 am12:00 pm
Palos Verdes Terrace

Expert-Led Think Tanks

Join our handpicked group of subject matter experts to discuss future-forward ideas. With four separate opportunities to engage, NRF’s Expert-Led Think Tanks allow attendees to dive deep into a single topic or explore three different topics for a broader perspective. Join your peers and be inspired during these insightful share-and-learn “group thinks” held on Terranea’s gorgeous lawn. Topics include:

  • Customer engagement and marketing using AI/ML (Brenda Higuchi)
  • Content creation + product creation using AI/ML (Ananda "Andy" Chakravarty)
  • Code + app dev; democratizing low-code/no code using AI/ML (Martin Gilliard)
  • Consumer trends 2025 and beyond (Jason "Retailgeek" Goldberg)
  • Customer data platforms and CRM capabilities
  • Applications for retail media networks (Amit Kumar)
  • Social commerce as digital storefront
  • Marketplace platforms: Strategies and opportunities (Nicole Tiberia)
  • Mobile and ecommerce technologies (Rick Lockton)       
  • Optimizing your zero/first-party data strategy
  • Privacy impacts: Retail tech and marketing (Jason Seeba)
  • Robotics and automation technology
  • Unified commerce/seamless commerce optimization: Enabling unified commerce experiences and data (Alex Rhodes)
  • Composable tech stack field guide (James Hammersley)
  • Predictive analytics in pricing strategy (Prashant Agrawal)
  • Customer journey mapping: Measuring performance of key segments
  • Understanding the rapidly evolving AI regulatory landscape (Andrew Laudato)
  • Navigating new AR/VR capabilities
  • Holiday marketing: Campaigns and new strategies (Sucharita Kodali)
  • Brand storytelling: How to craft compelling brand narratives (Alex Genov)
  • Brand storytelling: Protecting brand reputation in age of deep fakes
  • Hybrid and remote team management for tech
Alex Genov

Alex Genov

Customer Experience Expert, Author, and Keynote Speaker
Brenda Higuchi

Brenda Higuchi

Senior Vice President, Analytics and Optimization
Exchange Solutions
Rick Lockton

Rick Lockton

Sr. Vice President, eComm, Digital & Master Data
Tractor Supply Company

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