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Agenda

Tuesday, September 26

7:00 - 8:30am

During this invite only breakfast, members of the press will get a chance to see, learn and play with the latest technology that will change the retail industry.

7:00 - 5:30pm

7:00 - 5:30pm
The Floor, back of 2200 aisle

The Tech Lab will showcase the technologies that are transforming the way retailers market, connect, and serve their customers. Visitors will experience these “technologies of the future” via custom designed simulations in the environments they are used -- the store, home, and office, and talk directly with tech founders about how their technologies will transfer from the lab to the showroom and full retail stack.

Participating Companies:

Aila Technologies | Augment | Banter | Bond | Branch Messenger | EverThread
FindMine | Glass-Media | Handy | Headliner Labs | InVertex 3D | Ksubaka | MJD Interactive
Perseus Mirrors | Purple WiFi | Revieve | Salesfloor | Satisfi | Slyce | Strypes
StyleSage | Tangiblee | Unata | Xclaim Mobile | Yext

7:45 - 8:15am

7:45 - 8:15am
Garden
Mornin’ sunshine! Get your coffee and breakfast and warm up your networking muscles.

8:00 - 9:15am

8:00 - 9:15am
Main Stage
The Tyra Banks Company
42nd Mayor of Los Angeles
Disney Consumer Products and Interactive Media
@Disney
What do a mayor, supermodel-turned-businesswoman and the world's leading entertainment conglomerate have in common? Los Angeles Mayor Eric Garcetti, Tyra Banks and The Walt Disney Company all have remarkable stories of transformation.

9:00 - 5:30pm

9:00 - 5:30pm
The Floor
Tour the eight product zones from AR/VR to analytics and find the solutions that will bring your best ideas to life.
9:00 - 5:30pm
The Floor, front of 600 aisle
Retail Innovation Lounge is a lounge and learn experience at Shop.org where innovators and disruptors are connected in a cool space with a relaxed vibe. Launched at SXSW in 2016, you'll experience the next level of the future of retail by exploring convergent commerce with new solutions, concepts and authentic conversations. Topics include: retail, brand, technology, marketing, media and entertainment -- all revolving around the mission of moving retail into the future.

9:30 - 9:50am

9:30 - 9:50am
Tech Talks
9:30 - 9:50am
Tech Talk Stage 4
9:30 - 9:50am
Tech Talk Stage 2
9:30 - 9:50am
Tech Talk Stage 3
9:30 - 9:50am
Tech Talk Stage 1
9:30 - 9:50am
Tech Talk Stage 5
The Giving Keys
Grow
If you want more decisions to lead to wins in today’s extremely fluid business world, you need to guide your decisions and your company with real-time analytics.

10:15 - 10:55am

10:15 - 11:00am

GDR Creative Intelligence
@kateancketill

Hear how consumers — and their evolving behaviors — are changing the face of modern retail.


Does it feel like there's a new addition to the C-suite: the Chief Consumer? Understandably so - the digital landscape is constantly changing with new opportunities and challenges for brands and retail. Learn from trend expert Kate Ancketill who will share the most prominent macro trends effecting e-commerce and explain how to best capitalize on them for your benefit. She'll also help connect the dots examining how consumers are interacting with retailers across their path to purchase, and putting themselves in charge.


Key takeaways include:

How to strengthen your retail position in the market
Examples that fly under the radar of data analysis
New consumer research affecting retail: NRF's The Consumer View

TOMS
@TOMS
GOOP
@goop
Inc. Magazine, PRÊTE
There’s something about the sunshine in Southern California that fuels innovative ideas. GOOP and TOMS shine a light on what makes their L.A.-based companies tick.

10:45 - 11:05am

10:45 - 11:05am
Tech Talks
10:45 - 11:05am
Tech Talk Stage 4
10:45 - 11:05am
Tech Talk Stage 1
Magento Commerce
With 175 patents over 25 years, Munchkin has become synonymous with baby product innovation around the world. In 2013, Munchkin decided to build upon their robust retail partner business by going direct-to-consumer. To be wherever their customers searched for Munchkin products, the company needed to rethink their approach. Learn about the company’s digital transformation and the guiding principles they applied in creating an award-winning digital customer experience to accelerate their business velocity.
10:45 - 11:05am
Tech Talk Stage 3
ciValue
Learn how customer-centricity and personalization can create a differentiating foundation for driving brand affinity and tangible business results
10:45 - 11:05am
Tech Talk Stage 2
Skava

Customers are moving away from traditional shopping into omnichannel with mobile serving as the first point of entry. Balancing a mobile-first approach with omnichannel is at the heart of this talk.

10:45 - 11:05am
Tech Talk Stage 5
section.io
When it comes to user experience, maintaining high speeds at any level of traffic is a crucial but often overlooked item. This talk will go over quick fixes and long-term wins to prepare your site for fast performance at peak visitor levels.

11:00 - 12:00pm

11:00 - 12:00pm
Main Stage
TechStyle Fashion Group
@TechStyle
Walmart eCommerce U.S.

11:00am: A conversation with Marc Lore

11:30am: 
How a fashion startup became the largest pure-play e-commerce company in the world

How TechStyle, the startup behind brands JustFab, ShoeDazzle and Fabletics, became the largest pure-play ecommerce company in the world.

11:45 - 1:00pm

11:45 - 1:00pm
On your own
Grab lunch from In-N-Out Burger or other L.A. food trucks outside the convention center or browse the food court on the Floor.

12:00 - 1:00pm

Separate registration required.

Grab a seat at your topic table of choice – from site experience to mobile to analytics – and join a conversation guided by an industry leader. Lunch is on us, the participation is on you.

Registration is complimentary.  Sign-up when you register for Shop.org 2017.

National Retail Federation
@Susan_Reda
Moderator
During this invitation-only lunch, members of the press and speakers will get a chance to network and discuss the latest news coming out of Shop.org and trends within the industry.

12:00 - 3:00pm

12:00 - 3:00pm
The Floor, back of 1900 aisle

This new, free program helps retailers discover innovative solutions for their business through private, pre-scheduled meetings with tech startups and exhibitors. These 1-on-1 curated meetings are arranged by our partners at Sophelle, who will personally reach out to you to discuss what your challenges are, then match you with companies that best fit your needs. Meetings will take place on Tuesday from 12:00-3:00 and Wednesday from 9:00-12:00.

Open to Retailers.  Sign-up required.

1:00 - 1:20pm

1:00 - 1:20pm
Tech Talks
1:00 - 1:20pm
Tech Talk Stage 3
1:00 - 1:20pm
Tech Talk Stage 4
1:00 - 1:20pm
Tech Talk Stage 2
Radial

This session will explore the various technologies and solutions required, as well as the integration points of a unified approach, including order management, store fulfillment, and fraud management to meet consumers’ expectations while maintaining profitability and solutions required, as well as the integration points of a unified approach, including order management, store fulfillment, and fraud management to meet consumers’ expectations, while maintaining profitability.

1:00 - 1:20pm
Tech Talk Stage 5
Musyfy Inc.
Musyfy Inc.
AI Media player recommendation engine for e commerce sites, providing an improved customer experience which is lacking in current online offerings just relying on visual messaging.
1:00 - 1:20pm
Tech Talk Stage 1
Canada Post
@jabriggs

No one knows e-commerce in Canada better than Canada Post.  Join us as we illustrate Canadian e-shopper preferences and nuances.  Learn how to maximize your share of the $34B+ Canadians spend online.

1:30 - 2:10pm

1:30 - 2:15pm

West Elm
@lukechatelain
SpeedCurve
Target
UX experts share how to be fast, optimize for conversion and implement the new technology consumers expect.
Sam's Club
Walgreen Co.
Selligent
@nsworth

Focusing on delivering contextual, relevant messages, Sam’s Club is making the customer “blast” a thing of the past.


Customers know more than ever, and want it all: same day delivery, instant check out, real-time customer service - the list goes on! Retailers should focus on consumer-first marketing that creates experiences that address customer preferences, contextual relevancy and personalization, and experiences that add value. In this session, hear how leading retailers are incorporating consumer-first principles to meet these expectations, grab the customer’s attention, build loyalty, and tackle the needs of specific consumer segments...all while incorporating a dash of surprise and delight.

2:00 - 2:20pm

2:00 - 2:20pm
Tech Talks
2:00 - 2:20pm
Tech Talk Stage 1
2:00 - 2:20pm
Tech Talk Stage 2
Addressy
@chrisboaz
For an online shopper, filling in their billing and shipping address is a necessary evil. And worse than that if shopping on a mobile device - often it’s the reason carts are abandoned.
 
In a recent study with Internet Retailer & eHouse Studios, we found that type-ahead address verification is the preferred option for 84% of online shoppers in the US.
 
We'll present the key findings from our recent UX report with Internet Retailer & eHouse Studios as well as some key takeaways for optimizing online forms and improving your mobile checkout.
 
2:00 - 2:20pm
Tech Talk Stage 4
SAS
@sathish_kumargs
We live in a world where customer expectations are constantly shaped by the exploding volumes of competitive surgical targeting. Omnichannel experiences and customer obsession are not just fancy business terms anymore. As companies go through this journey of realizing their vision/goals, the need for a unifying, powerful, open and scalable enabling technology platform is more compelling now than ever before. Understand how you can increase the potential for success by 10x when you make the right technology choices. Fuel innovation in your organization by mixing efficiency and productivity with accessibility and sound analytic decision making.
2:00 - 2:20pm
Tech Talk Stage 3
Yes Lifecycle Marketing
Marketers need the right data management process in place to create a humanized engagement model that transforms their businesses into an insight-driven one capable of effectively engaging today’s complex customers.  This session will reveal how innovation can create much more effective marketing programs and effectively close the measurement gap that plagues many marketing organizations.

2:30 - 3:10pm

2:30 - 3:15pm

Maveron
@Maveron
Moderator
Soko Glam
@sokoglam
Dolls Kill
@DollsKill
Allbirds
@Allbirds

These brands didn’t develop their cult following by accident.


Want to inspire wildly passionate and loyal fans? These brands didn't develop their cult following by accident. By building fantasy personas, telling inspirational stories, emphasizing craftsmanship, and developing entertaining and educational content, these stand-out leaders have thoughtfully cultivated the cult subculture surrounding their brand. Hear how they reached into their customers' psyches to engage shoppers and keep them.


Key takeaways include:

Steal-worthy examples of loyalty-building tactics

How to use business intelligence and data segmentation to build engagement

How storytelling can nurture customer relationships.

YPulse
Dormify
@dormify

What you need to know about how to push digital natives' buttons.


Catering to Generation Z requires a new drop down menu of options. They don’t shop that same way previous generations did; nor do their attitudes align with older cohorts. How do digital natives, with ready access to the web, feel about physical stores, experiential retail and social media? Hint: Much differently than you might think. 

3:00 - 3:20pm

3:00 - 3:20pm
Tech Talks
3:00 - 3:20pm
Tech Talk Stage 3
3:00 - 3:20pm
Tech Talk Stage 5
3:00 - 3:20pm
Tech Talk Stage 4
3:00 - 3:20pm
Tech Talk Stage 2

3:30 - 4:45pm

3:30 - 4:45pm
Main Stage
Minted
@mnaficy
Macy's, Inc.
Beautycounter
@GreggRenfrew
theSkimm
@DMWeisberg
theSkimm
@cbzakin
The female founders and CEOs behind Beautycounter, Minted and theSkimm share how they've developed their entrepreneurial brands.

4:30 - 4:50pm

4:30 - 4:50pm
Tech Talks
4:30 - 4:50pm
Tech Talk Stage 1
4:30 - 4:50pm
Tech Talk Stage 4
Belkin International
SAP Hybris
4:30 - 4:50pm
Tech Talk Stage 2
Vyze
Vyze will unveil new research on what young shoppers want and expect when it’s time to buy. Learn what is holding you back - and how to boost loyalty & sales by meeting shoppers’ real needs at checkout.
4:30 - 4:50pm
Tech Talk Stage 3
Delegator
Google
Google and Delegator will share tactics that you can implement immediately to increase returns from AdWords while cutting wasted spend. Don’t miss out on the latest insights straight from Google.

4:30 - 5:30pm

4:30 - 5:30pm
Garden
The bar is open! Unwind in the Garden, the social hub on The Floor, with local craft beers, delicious apps and some good conversation with other digital dynamos.

5:30 - 10:30pm

5:30 - 10:30pm
Shuttle from L.A. Convention Center

Sign-up required.

Watch the Los Angeles Dodgers take on the San Diego Padres at Dodgers Stadium. In addition to seeing an exciting game, enjoy a great networking opportunity beforehand on the famous Loge Terrace, a private open bar and picnic area with amazing views of the field. Seating is limited for this complimentary program, so please RSVP.

Shuttles leaves the L.A. Convention Center at 5:30pm and return after the game.

Sign-up when you register for Shop.org 2017.

6:00 - 9:00pm

6:00 - 9:00pm
Local L.A. restaurants

Separate registration required.

Five dinners, five L.A. restaurants, five industry leaders hosting. It’s peer-to-peer idea sharing over a relaxed dinner. Limited availability for retailers only.

Registration is complimentary. Sign-up when you register for Shop.org 2017.