These brands didn’t develop their cult following by accident.
Want to inspire wildly passionate and loyal fans? These brands didn't develop their cult following by accident. By building fantasy personas, telling inspirational stories, emphasizing craftsmanship, and developing entertaining and educational content, these stand-out leaders have thoughtfully cultivated the cult subculture surrounding their brand. Hear how they reached into their customers' psyches to engage shoppers and keep them.
Key takeaways include:
Steal-worthy examples of loyalty-building tactics
How to use business intelligence and data segmentation to build engagement
How storytelling can nurture customer relationships.