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Holiday Planning 2013: Captivating and capturing the multi-device, multi-venue holiday shopper

This webinar is open to:
Shop.org members only.
Event Date: Aug 7 2013 - 12:00pm to 1:00pm
Speaker(s):
Fiona Swerdlow, Head of Research, Shop.org
Nathan Decker, Senior Manager of ECommerce, evo
Joan Abrams, Director of E-Commerce, Ross-Simons

The Holiday season may be a few months off yet, but retailers are busy updating their sites, developing their marketing plans, and getting everything in place to capture that holiday shopper. Who are the online holiday shoppers this year, how do they plan to spend, what services do they expect from retailers, and how will they be using their multiple devices to find the perfect gifts and deals? Join us to learn some of the latest research from the 2013 Holiday Strategy & Planning Guide, released in early August, as well as our retailer panelists, to maximize the return on your investment in holiday marketing, merchandising, shipping and more this year.

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