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Fast Company presents - Design thinking and the CMO of tomorrow: The consumer marketing officer

Thursday, September 13
4:30pm
–5:15pm
American Express Stage, Hall D, Venetian-Sands Expo
Fast Company presents - Design thinking and the CMO of tomorrow: The consumer marketing officer

The most successful brands of today are actively cultivating a community of consumers.  The ultimate “super-consumers” go beyond the typical evangelist, becoming co-creators who build on existing products, inspire new ones, and establish dynamic communities—all of which deepen their relationship with the brand. We’ll take a look at how giving consumers a stake in brand equity and creativity can lead to explosive growth and innovation.


Tweet your questions to #FastCoCMO !

, Journalist
, Fast Company
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,
Moderator
, VP, Product
, GIPHY
, @giphy
, SVP, Marketing
, Glossier
, @glossier