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Kat Berman


Head of Client Enablement
Selligent Marketing Cloud
With nearly 25 years of marketing experience spanning strategy, service and product management, Kat has been in the digital realm for most of her career. She was an early pioneer who launched the digital group for Penguin books in the 90s and created some of the first online sites and campaigns on behalf of major authors like Stephen King, Tom Clancy, and Patricia Cornwell. Later in her career she continued to work with major brands across verticals such as Neiman Marcus, Ann Taylor, SC Johnson, Delta Airlines, and helping them realize the true power of Omnichannel engagement. When not dreaming about customer engagement she can be found swimming laps for leisure or playing with her kids in the park.

Speaking in:

Thursday Sep 13
10:15 - 10:45 AM
Room 2203, Venetian-Sands Expo
Equality is good for business -- especially in retail where women make up more than 80% of the purchasing decisions. Getting more women in leadership positions isn’t just the right thing to do, it will help drive sales: By having a gender-... Read more