The founder of the “Extreme Living” movement, she is a rare blend of fierce businesswoman, cheer leading Mom, passionate women’s advocate, and high-energy motivator. In her new book Extreme You, Sarah lays out a roadmap for becoming the most “extreme” version of yourself by operating at the edge of your potential and by building highly-collaborative, focused, and successful teams and corporations. Drawing on her decades experience at some of the world’s most influential brands, she shares practical takeaways including how to make failure your fuel, discover your most competitive playing field, and get out of line rather than always following conventional wisdom.
Sarah has been named twice to Forbes magazine’s list of the “Most Powerful Women in Sports,” named a “Woman to Watch” by Ad Age magazine, dubbed one of the “Most Creative People in Business” by Fast Company, and named to “40 Under 40” lists by Sports Business Journal, Crain’s Chicago Business, and Sports Goods Business.
Sarah is a passionate advocate for an active lifestyle and believes the lessons learned from sports and fitness can be applied to improve performance in the work place. She has served on Hillary Clinton’s US State Department Council to Empower Women and Girls through Sports, and is a trustee of the Women’s Sports Foundation. She is an active member of the World Class New Zealand Network, as she remains committed to helping the country’s development, international competitiveness and economic growth. In 2014, she was awarded the Sir Peter Blake Trust Award for outstanding leadership.